Course curriculum
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1
Pre-Course Information
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How to use this course
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Workbook
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Speaker Bureau Master List
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Seminar Companies Master List
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2
Videos
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Video 1 - Introduction to Beginning a Speaking, and Training Business
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Video 2 - Choosing a Business Name
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Video 3 - Why Speaking Businesses Fail
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Video 4 - How Successful and Lucrative is a Speaking Business
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Video 5 - Creating Multiple Pots of Income
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Video 6 - Picking Products and Services to Sell
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Video 7 - Picking Topics for Seminars and Training
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Video 8 - Creating Internal Processes for Generating Clients
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Video 9 - Making the Business Legal
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Video 10 - Determine the Target Market and Specialization
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Video 11 - How to Marketing to a Target Group or Specialization
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Video 12 - The Need for a Specialized Website
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Video 13 Selecting a 800 Number
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Video 14 Creating Content for the Presentation
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Video 15 Creating a Pricing Strategy
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Video 16 Best Practices for Working with a Speaker Bureau
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Video 17 Working with Seminar and Training Companies
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Video 18 Working with State and Federal Clients
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Video 19 Building Your Group of Potential Clients
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Video 20 Best Practices for Using Educational Marketing
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Video 21 Marketing to the Most Important Clients
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Video 22 Best Practices for Creating Videos
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Video 23 Choosing Training and Seminar Topics
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Video 24 Building One's Expertise
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Video 25 Presentation Skills and How to Expand Them
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Video 26 National and International Assocications Use Speakers
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3
Sample Newsletters
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The Mathis Group Messenger: Strategic Planning
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The Mathis Group Messenger: Customership
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The Mathis Group Milestone: Leading & Managing Virtual Teams
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The Mathis Group Milestone: Process Improvement
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4
Sample Display Advertisements
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5 Day PMP Virtual Mastermind Ad
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PMP Boot Camp Ad
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Webinar Ad
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Facebook, Twitter, LinkedIn Post Sample Text
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5
Sample Free Report: 25 Marketing Mistakes Speaking and Training Companies Make
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Report: 25 Marketing Mistakes Speaking and Training Companies Make
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6
Sample Webinar: Project Health Check-Up
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Sample Webinar: Project Health Check-Up
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